The Intimacy Economy: Why Music Stars Are Going Small

The Brief

Drake Magazine’s music desk is tracking this development. Below is the factual summary supplied by the reporting outlet’s own news feed, attributed in full while our desk prepares its own brief.

“Charli XCX called it “anti-marketing.” MBW columnist Diana Umana argues it’s a structural shift that the biggest artists have already caught on to… Source”As reported by Music Business Worldwide